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Our clients
Our Clients
What our clients say

"Etelligent provides Stena Line with an efficient, highly effective and low cost means of retaining customers."

Orla Noonan
INTERNET MARKETING MANAGER

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May '08
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Strategy/Analysis

The Internet is the most efficient channel to reach and convert customers.

Etelligent's services can help develop acquisition strategies that maximises response through various channels and tactics.

And once businesses 'have' a customer, keeping them is the most vital. Based on behavioural trends and online interactions, ongoing communication strategies, surveys and special promotions can be developed and geared towards building lasting relationships with customers.

Understanding and responding to customer preferences and needs isn't necessarily a easy task. It takes planning and execution.

In simple terms Etelligent's project strategy is:

  1. 'capture' the customer
  2. build a profile of their preferences
  3. get the message to their inbox and open it
  4. get them to respond
  5. keep getting them to respond
  6. optimise customer campaigns
  7. get them to become an advocate

Below is a range of services available:

Online marketing brief origination

Project scooping /custom software build programme

Email/SMS/Banner/offline marketing mix strategy

eCRM design strategy

Spam filter strategies

ISP/White list programme

Customer acquisition programmes

Event and behavior triggered messages

Customer retention programmes

Data hygiene/integration

Campaign ROI Analysis

Testing strategy application

1-to-1 strategy design

Viral marketing programme

Surveys

Micro-site campaign support programmes